Monday, June 17, 2013

About Entrepreneurs: Customer Acquisition Lessons From Men's Underwear and Razor Blades

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From Amanda McCormick, your Guide to Entrepreneurs
Why should women get to have all the online shopping fun? This week, we're looking at two companies who are disrupting men's shopping experiences in the realm of razor blades and underwear, as a way of looking at customer acquisition lessons that any business could learn from.

Customer Acquisition Lessons From Men's Underwear and Razor Blades
The latest video from quirky razor blade company Dollar Shave Club has been the talk of the Internet last week. If you haven't seen it, take a look (it's already racked... Read more

Welcome to June and Customer Acquisition
How did you find your first customer? I keenly remember setting up my first course on Skillshare. I thought I had a surefire hit on my hands. You know how many tickets... Read more

A Kickstarter Success With Much to Teach Entrepreneurs
I've long been a follower of the influential marketing voice Joseph Jaffe on Twitter (if you're not following now, you should!) but when I heard about his Kickstarter for his... Read more

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There's nothing like a good example to motivate and inspire you! See case studies, interviews, testimonials, success stories, and other examples of entrepreneurs in action.


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This newsletter is written by:
Amanda McCormick
Entrepreneurs Guide
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